Lead Central. Over 40,000 targeted leads across Southern California.
Cold outreach engine for construction and engineering campaigns.
A lead-generation and cold-outreach platform we built to solve our own agency's need for reliable, verified contact lists in specific commercial verticals.
Buying lead lists from third-party providers meant paying for data that was outdated, poorly targeted, or bounced on send. Running outbound campaigns on bad lists burns email deliverability and wastes team time. We needed a system that sourced, verified, and organized leads in-house.
- 01Built a lead-sourcing engine that pulls contacts from multiple public data sets
- 02Added an email verification layer to remove invalid addresses before send
- 03Created target-list workflows for specific verticals: construction trades, civil and structural engineers, and other technical B2B
- 04Integrated with an outreach platform for cold email sequencing at scale
- 05Built reply detection and human handoff so warm responses reach a real person quickly
Lead Central has cultivated over 40,000 targeted leads across Southern California for construction and engineering-focused outreach. The system runs continuously and now handles what used to be manual sourcing work across multiple team members.
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